Bloggers can knock down your brand reputation and Architects can build up something amazing (5 of the best)
Posted in 5 of the best and 5 of the rest, Social media on September 23rd, 2009 by Glenn WhiteOur 5 favourite social media stories from the past week and 5 other random things that may or may not be interesting.
5 of the best
Statistics can be quite interesting…then again they can also be a bit dry. So seeing interesting statistics and figures in a nicely presented video is always appealing to me
. It is certainly something that can wow a skeptic of the digital future.
Ten things businesses should do before starting with social media
When there is a lot of buzz about something lots of businesses will want to jump in feet first. Social Media shouldn’t be something you rush into without really working out why you are doing it first. I would recommend reading this article and taking some of the steps before you go and set up your company’s social media profiles.
Advertising Agencies And Social Media: A Culture Clash
I think a lot of ad agencies have a problem understanding how to bring social media into their services. Trying to shoe horn old school advertising techniques into a medium in which they don’t necessarily fit.
Thomson Holidays – how a blogger can impact your brand reputation
Not all of your customers will ring you up or send you a letter to complain, but that doesn’t mean they are satisfied. Consumers will however use social media to tell their friends and family about a bad experience. Finding those comments and being aware of them can have a huge impact on your brands reputation. You can take a dissatisfied customer and turn them into a happy one and with a little more effort they may even turn into a brand evangelist.
Copyright and Fair Use in Social Media
A blog post by Lily Allen sparked a wider debate about fair use online. She managed to take some text from another blog ad verbatim and put it into one of her posts without credit. Ironically she was making a point about people stealing intellectual property.
Vitaminwater’s new flavour created with Facebook app
An interesting use of social media and crowd sourcing. How could you use the wisdom of a crowd of your customers to help create interesting new products?
5 of the rest
80+ Strange and Fantastic Buildings Architecture
Architecture fascinates me and I always get frustrated when a new building or shopping centre is a b0ring grid of bricks or giant metal shed. However this set of buildings excites me
more please!
Courier: First Details of Microsoft’s Secret Tablet
I like exciting concepts, the beauty of seeing a product before it is finished, is that we can imagine a huge range of possibilities. I fear this device will not live up to the exciting ideas in my head and will no doubt cost a pretty penny! However I wouldn’t be surprised to see something similar taking off in the future. So make sure you watch the video.
James May and his full-size Lego house nobody wants
A few weeks ago in 5 of the rest we posted about James May’s Lego house. Unfortunately it now looks like the whole thing might be coming down!
Over 1,200 NYC Trash Cubes Sold
This gives me an idea! Anyone interested in a Brighton box o’ rubbish?
A cute concept. Buy a painting of what the artist wants and then they can go and get that item. The paintings sell for the cost of the item they want. I would quite like to paint a “financial security” painting of my own!
Tags: advertising, art, brand reputation, copyright, Facebook, fair usage, lego, microsoft, Social media, thomson holidays



