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	<title>Qubemedia&#039;s Blog</title>
	<link>http://www.qubemedia.net/blog</link>
	<description>We&#039;re a social media agency... all very web2.0</description>
	<lastBuildDate>Thu, 11 Mar 2010 11:42:20 +0000</lastBuildDate>
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		<title>Criminals make the world a better place</title>
		<description>The reason that mainstream music is losing money is that the labels became complacent, un-reactive and uncompetitive and this never works in the consumer's best interest. Illegal downloads are not killing the music industry, they are shaking it up, and this is only a good thing.

The music industry has maintained ...</description>
		<link>http://www.qubemedia.net/blog/2010/03/11/criminals-make-the-world-a-better-place/</link>
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		<title>Jesus, Megashark and Politics</title>
		<description>
3 of the best
U.K. to Regulate Social Network Marketing

An interesting challenge for the ASA, trying to manage the seemingly unmanageable internet. There are a lot of questions I have on how exactly this will work, in terms of constantly changing adverts and how far their jurisdiction allows them to regulate.

Facebook ...</description>
		<link>http://www.qubemedia.net/blog/2010/03/10/jesus-megashark-and-politics/</link>
			</item>
	<item>
		<title>Amazing awareness campaign from Valve (Gaming)</title>
		<description>

Last week the gaming communities were working together to uncover a mystery. The popular Valve game, Portal, had received a mysterious update that added a new achievement to the game. No other information was given from Valve and initially the update looked like it may have been due to some ...</description>
		<link>http://www.qubemedia.net/blog/2010/03/09/amazing-awareness-campaign-from-valve-gaming/</link>
			</item>
	<item>
		<title>3 is the magic number</title>
		<description>

10 links a week was starting to seem like a lot of links to read. 10 amazing stories all require quite a bit of time to read, so for a few weeks I am going to trial slimming down to 6. Let me know what you think of the new, ...</description>
		<link>http://www.qubemedia.net/blog/2010/03/03/3-is-the-magic-number/</link>
			</item>
	<item>
		<title>You and your customers need to play!</title>
		<description>

Last week this quite interesting talk from the recent Games Developer Convention surfaced online. Jesse Schell addresses a few key talking points but the most interesting to me was how Gameplay could be used as an incentive in everyday life. I recommend you find half an hour today to watch ...</description>
		<link>http://www.qubemedia.net/blog/2010/03/02/you-and-your-customers-need-to-play/</link>
			</item>
	<item>
		<title>Benchmark: social media in the travel industry</title>
		<description>You can now download Qube's benchmarking survey into Social Media use, attitudes and budget in the travel industry, with insight from nearly 100 key players about the challenges and benefits they face with Social Media.

More about the travel and social media benchmark report. </description>
		<link>http://www.qubemedia.net/blog/2010/02/25/benchmark-social-media-in-the-travel-industry/</link>
			</item>
	<item>
		<title>Score big with Social Gaming</title>
		<description>

High scores started in the arcades. Whilst “Insert Coin” flashed at the bottom of the screen the rest was a leaderboard of the best player with only 3 letters to identify them. Arcades were gaming hubs and being top scorer meant you were the best in the local area.

Those 3 ...</description>
		<link>http://www.qubemedia.net/blog/2010/02/22/score-big-with-social-gaming/</link>
			</item>
	<item>
		<title>Are all customers VIPs in social media?’</title>
		<description>We held a very insightful roundtable on Social Media in the Travel Industry yesterday at the IAB.

It was attended by representatives from a wide range of travel companies including Virgin Atlantic, Eye for Travel, A Hedonist’s Guide To…, Visit Britain, Virgin Holidays, Contiki Holidays, Siren PR, Travel Counsellors and Visit ...</description>
		<link>http://www.qubemedia.net/blog/2010/02/18/are-all-customers-vips-in-social-media%e2%80%99/</link>
			</item>
	<item>
		<title>Gamers are ahead of the game in Social Media</title>
		<description>

I have spent a fair amount of time saying how games need to bring themselves closer to the social web, it now looks like the social spaces might be ready to shoot/splice there way into games.

Even in this day and age of developer blogs and podcasts there is still an ...</description>
		<link>http://www.qubemedia.net/blog/2010/02/16/gamers-are-ahead-of-the-game-in-social-media/</link>
			</item>
	<item>
		<title>Will Ryanair be forced to adopt a friendlier online persona?</title>
		<description>Oh Ryan Air... bless you. Or not.

A Which! survey has just found that despite seemingly cheap ticket prices, they simply hide more hidden costs than other airlines. Their charges increased by a massive 61 per cent (MORE than Bmibaby, Jet 2 and easyJet).
  
Why is this relevant for a ...</description>
		<link>http://www.qubemedia.net/blog/2010/02/15/will-ryanair-be-forced-to-adopt-a-friendlier-online-persona/</link>
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